Music Video for Air & Weather’s Linden
Filmed earlier this summer!
Filmed earlier this summer!
The Stuyvesant Square Park Neighborhood Association will be hosting their 2021 Gala and Silent Auction on October 7, 2021. All proceeds go toward park improvements, which include rose bushes, arbor care and fountain repair. Air & Weather is pleased to offer our Linden perfume as an auction item, as the fragrance was inspired by the Little Leaf linden trees within the park.
This will be SPNA’s first fundraising event since the pandemic, and it will be held at the historic St. George’s Church in Manhattan.
A client asked me the other day about the difference between alcohol-based fragrance and oil-based fragrance so I thought I would write a quick post to explain:
Alcohol-based perfume
Alcohol, as a carrier, creates a fine veil mist due to its wide vapor dispersement when sprayed. This allows you to step inside the scent and become enveloped within it. As a result, an alcohol-based perfume offers a very quick and fully dimensional idea of what a perfume smells like. If there’s one drawback to using alcohol as a carrier, it’s that it can be mildly drying to the skin.
Oil-based perfume
When oil is used as a carrier for the fragrance formulation instead of alcohol, the bottle often comes with a dabber or as a roll-on because oil is too thick of a substance to use in an atomizer.
Oil-based perfumes will be more of an intimate experience with a fragrance, as it responds to the warmth of your skin and your body heat. So instead of creating a cloud of fragrance to step into, the body becomes the warming vessel and diffuser. Oil-based perfumes are also hydrating and retain the skin’s moisture, which in turn extends the longevity of the fragrance, compared to an alcohol-based perfume.
One of the common tips for how to make an (alcohol-based) perfume last, is to first massage unscented lotion to your skin before applying the perfume.
Which Should You Choose?
Whether you choose an alcohol-based fragrance or an oil-based fragrance is entirely a matter of preference, as each delivers the perfume uniquely upon application. If you enjoy spritzing a fine mist of your favorite fragrance that settles over you like a soothing cloud, then choose an alcohol-based perfume. If you prefer to dab an oil-based perfume over pulse points and enjoy how it emanates subtly from your skin, then choose an oil-based perfume.
Today is opening day, in the midst of a major tropical storm in New York City–and thankfully, at this moment, we do have electricity. (Never a dull moment.). Our current release is Linden.